Adidas Basketball: NCAA / MAAG
Designed and lead concepts on a range of NCAA Basketball seasonal and special event uniforms and Apparel. Each team is unique with their own story to tell. Creating NCAA uniforms was always in collaboration with student athletes, coaches, managers and alumni, to ensure we were expressing concepts that were relevant and authentic to the schools ethos and tradition.
I Also had the opportunity to create uniforms and apparel for the Mcdonald’s All American Games, one of the nations most prestigious high school tournaments; with alumni consisting of some of the greatest players. I was able to connect with the next generation of stars and gain insights that would fuel decisions in my process.